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Took the plunge on the cherry bakewell option in the build-a-box and it’s spot on, the flavour actually tastes like the real thing without that weird artificial aftertaste. The gels are easy to tear open mid-run, which I appreciate when my hands are shaking. Box arrived quick and the discount for mi

Finally a flavour that doesn't taste like chemicals – the cherry bakewell one is spot on, sweet but not cloying. The build-a-box dropdown made it easy to swap in a few others, and the box discount applied automatically at checkout.

The cherry bakewell flavour is spot on—tastes just like the real thing without any chalky aftertaste. I grabbed a dozen from the build-a-box dropdown and the discount applied automatically at checkout, which made stocking up for training rides way easier.